A little history football boots Lotto
Lotto has always been characterised by its commitment to excellence and innovation. The Caberlotto brothers paid attention to what remained unclaimed by the sports industry, but approved by athletes. This attention to the wishes of consumers ensured the success of the company. Lotto spent the first years of its existence conquering the Italian sporting goods market and in 1985 it entered the global arena by establishing a network of distributors around the world. By this time, the product range already included footwear, clothing and related products for tennis and football, as well as for athletics and outdoor activities. The company owned the Treviso football club. Its products were promoted by Dino Dzoffu and Ruud Gullit.
The 90’s became a landmark for the company, when the brand gained a strong foothold in the European market and launched the Futura, Stadio, Switch, Shock-off and Sec. These models and technologies are considered to be the most successful in the history of the company.
The 21st century has not interrupted Lotto’s triumphant march around the world. It has a presence in more than a hundred countries. Lotto boots are worn by the brightest football stars. The brand actively cooperates with such stars as Luca Toni, Cafu, Andriy Shevchenko, Davor Suker, Giuseppe Rossi and many others. The company sponsors several football teams and national teams of some countries.
Football boots Lotto
Lotto actively uses the latest developments in the production of football boots:
- ReactiveArch guarantees a soft fit, does not rub off, memorises the peculiarities of the bending line, eases the stress on the foot;
- TistnGo, a pivoting spike in the centre of the TistnGo outsole, helps the player to maintain stability by providing a firm grip on the surface of the football pitch and saves him energy when turning;
- Puntoflex prevents damage to the shoe at the bending points and does not obstruct the movement of the foot;
- Heel Control keeps the heel of the foot in an optimal position in all circumstances;
- Shock-off includes polyurethane inserts to cushion movement;
- Reactive Insole – memory insoles with foot massage function.
- The upper of the boots is made of specially treated leather or polymers, which do not absorb moisture and do not lose their shape under the influence of active game loads. The shape of the shoe is adapted to the anatomical features of the human foot. Polyurethane sole with conical spikes provides excellent cushioning, speed and grip on the pitch surface. LOTTO’s signature invention – football boots without lacing, which have gained wide recognition among football players.
Landmark models football boots Lotto
The history of the brand is marked by the creation of several special lines of sports shoes.
Lotto Fuerzapura is the model of football boots in which João Capdevila won the Spanish Cup. They are sewn from stretchy, waterproof microfibre and adapt to the individual foot. The model seamlessly combines 3 innovative technologies – Puntoflex, Reactive Arch and TistnGo. Together they guarantee a comfortable fit, speed and stability.
The Lotto Zhero Gravity VII was recognised as one of the best sports shoe lines in the world in 2015. Three models were released – the kangaroo leather Zhero Leggenda, the high-tech Zhero Gravity and the lightweight microfibre Zhero Evolution. Approximately 20 per cent of the participants of the 2006 World Cup played in these models.
Today, the series is continued with the Zhero Gravity Origins. All models are united by elegant Italian design, innovation, signature comfort and functionality. The models are a harmonious combination of Heel Control and Shock-off technologies for a proper fit and reduced stress on the heel, Puntoflex, Reactive Insole and Reactive Arch to adapt the shoe to the shape of the foot. These technologies facilitate blood flow to the foot and the utilisation of lactic acid.
Lotto recently celebrated their 50th anniversary. Their range of sporting goods for professionals and amateurs, for adults and children, for sports and outdoor activities. The company continues to develop actively in line with its motto: ‘The future belongs to those who believe in their dreams’.